Iron Culture
Ep. 60 - Supplement Companies (ft. Ben Esgro and Mike Matthews)
New
30 Mar 2020 · 2h 0m
Supplements
Play this episode
About this episode
From the 1900s when Eugen Sandow promoted "Plasmon" and his "Health and Strength Cocoa", the supplement industry has been rife with dubious claims. Since, like a game of limbo, the bar for quality, and scientific accuracy has only lowered. Rather than bending under the low bar, a few individuals vaulted right over by doing the unthinkable: starting companies that sell science-backed products, educate consumers, and use no-nonsense marketing. This week, Eric hosts a roundtable consisting of Ben E